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A-COLD-WALL* SS 2025 "Pink Noise"

The inaugural collection of the company's new phase draws inspiration from Britain's sonic culture – in particular, the practice of illicit radio broadcasting. Informed by a process of research into the spatial and subcultural dimensions of the phenomenon, the collection discusses ideas of ephemerality and functionality, anonymity and audacity.

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A runway film directed by Rory Wood and a lookbook shot by Luca Grottoli documents members of the ACW* network wearing the collection. These include musicians Goldie, Jason Williamson and Jawnino, filmmaker Seb Tabe, Don Letts, and models like Aweng Chuol, Laura Rylands, Danni Harris and Manyuon Deng.

All were shot in Deptford Storehouse, a vast former newspaper depot in south London, with casting by Najia Li Saad, styling by Anna Pesonen and movement by Joe Grey Adams.